Jira & Feature Upvote | Track and vote on customer feedback using Jira
Jira is a powerful software development tool. It can help you manage enormous software projects. Or smaller ones, like ours. It doesn’t, however, make it easy for you to manage and vote on customer feedback.
We know this because we tried using Jira for managing customer feedback. It didn’t work, so we built our own customer feedback tool that worked with Jira.
Use Jira for what it’s good at and Feature Upvote for the rest
Simply use Feature Upvote to track and prioritise customer requests, then create new Jira issues from top-ranking suggestions.

You can use Jira for what it’s really good at: listing actionable tasks that need completing. Feature Upvote then works quietly in the background, collecting and prioritising customer feedback in one organised place.
Track and vote on customer feedback (with Jira and Feature Upvote)
Feature Upvote provides you with a feedback board where your customers can add suggestions, upvote existing ones and add comments to suggestions.
Your customers directly tell you what they need and how much it matters.

You don’t need to ‘translate’ what they want, move comments from different channels, or vote on their behalf. You don’t need to worry about duplicate requests and a load of extra work trying to make Jira do something it really doesn’t want to.
With our Jira integration, you can effortlessly move great feature ideas from your Feature Upvote board into Jira, for assessment and possible development.
No need for manually imputing feature requests into Jira. Or trying to remember which you’ve added and which you haven’t.
Get better visibility of what customers need
Having a publicly visible board makes it easy for customers to see what you’re doing, and have already done, about customer feature requests. And it’s obvious to you what customers genuinely need. Important ideas rise to the top of the board. Less important ones sink gracefully out of sight.
You can even use the board to test your own feature ideas. If a suggestion doesn’t get upvotes then you have quantitative evidence that it might just be a dud. Which removes all that stressful ‘I think we should do this’ debate based on seniority or value judgements.

Feature Upvote has given us insight into unanticipated ways in which people are using our software. Through the months we were in beta, we had decided on a set of launch features. We had actively decided that some features and settings didn’t fit with how we expected people to use Sitebulb. Feature Upvote has helped us realise that we made a mistake by omitting some of these.
Patrick Hathaway, co-founder of Sitebulb
Read the following post for more information about how to track and manage feature requests (without going near a spreadsheet).
Cut down on the time you spend managing feedback
Listening to your customers is a great way to surface ideas that will help you build better products. However, customer feedback management can be time consuming. We’ve made it easier.
Customers can add their own suggestions: Feature Upvote is easy to use on any device. Almost any customer can add feedback direct to your board saving you time processing their feedback
Spam prevention: Feature Upvote comes with auto-moderation and spam prevention enabled by default. It also has a series of abuse prevention techniques. Read more about our techniques to prevent your board from abuse and manipulation.
Moderation is easy: You can approve suggestions and comments with a single click. You can also bulk moderate suggestions and comments or turn off moderation entirely if you make your board private, or really trust your contributors
How does Feature Upvote work?
- Create a customised customer feedback board that fits with your own branding
- Invite customers to add suggestions (and they don’t need a Feature Upvote account)
- See which suggestions attract the most upvotes (and which don’t)
- Show customers what you are doing about their suggestions by adding a status such as ‘done’ or ‘planned’
- You have invaluable data with which to build your product roadmap
- Your customers feel less cross that you don’t already have a feature they need because they can see you are genuine about listening to them
How does Feature Upvote integrate with Jira?
You’ll need to add your Jira connection information to Feature Upvote. This should only take a few minutes. See our help article for more detailed instructions.
Now you’ll see the option ‘Link a Jira issue’ when viewing a suggestion.

You can create a new Jira issue or link to an existing one. Once you’ve linked a suggestion to a Jira issue, you’ll now see an option to ‘View linked Jira issue’.
Ready to give Feature Upvote a try?
Get started with Feature Upvote and you’ll have a simple and effective way to manage customer suggestions, which effortlessly integrates with Jira.
Try our free 30-day trial. No credit card required. See pricing.