Feature Upvote versus Trello

Trello roadmap alternative – Feature Upvote


Feature Upvote is a purpose built feedback prioritisation tool. It provides you with the information you need to create a customer-focused product development roadmap.

We love and use Trello, but think it struggles with this use case.

Contributors to a Trello board need an account and advice on how to contribute, boards can be hard to read at a glance, and your backlog quickly becomes too full and hard to sort.

Instead, use Feature Upvote to consolidate and vote on product feedback. Then use Trello for what it’s really good at: helping you execute an already planned strategy.

Feature Upvote is purpose built; Trello is not

We needed a tool to help us consolidate and upvote customer feedback, so we knew what features to build next.

We’d tried spreadsheets, Jira, Trello and email. None of these worked particularly well. We were using workarounds when what we really needed was a tool that had been purpose built. So we built Feature Upvote to be that tool.

Screenshot of the Feature Upvote board fig. 1: Our own Feature Upvote product ideas board

With Feature Upvote you can quickly and easily consolidate feedback in one online board with voting functionality. The best ideas rise to the top of the board. You have valuable evidence with which to build your product roadmap.

Feature Upvote is simple to use; Trello is not

Now this might seem controversial. Trello, at first glance, couldn’t be simpler. However, this is the case when you are using Trello to tell your developers what to build. Or to list suitable Christmas presents for your friends and family.

In this example (fig. 2), the public Trello board looks lots of fun but isn’t all that easy for new contributors to use. This is why they have a ‘read me’ card. This is an extra step for your contributors to take and might put off some people. Plus contributors need a Trello account. If they don’t have one, this is a real pain point.

After all, in one recent survey 72% of respondents thought the app onboarding process should take 60 seconds or less. And that’s an app they want to use.

For people giving you feedback, that figure of 60 seconds will be much less. Say 10 seconds. They are doing you a favour.

Screenshot of a Trello board used for showing a product roadmap fig. 2: A ‘read me’ card means extra work for contributors

With Feature Upvote, contributors don’t need an account. Plus they can quickly see what they need to do.

Feature Upvote add suggestion call to action fig. 3: Feature Upvote boards make it easy for contributors to know what to do

The feedback form is simple to use but invites detail if the contributor wants to add a screenshot or image for example.

Feature Upvote add suggestion form fig. 4: Giving feedback couldn’t be easier

We then use a number of ‘under the hood’ measures to tackle any attempts at voting manipulation.

So our boards are secure but accessible.

We also give our customers the option of password-protecting their boards and using Single Sign-on (SSO).

Feature Upvote quickly prioritises feedback; Trello doesn’t

When you start using Trello to consolidate and vote on feedback, and build a product roadmap, your board will look very busy very quickly.

In this example (fig. 5), you can see that the in-built voting system of Feature Upvote means feedback for award-winning SEO tool Sitebulb is arranged by votes. So the ideas with most traction are at the top. Tags are used to show which ideas are done, planned and so on. The board is clear and easy to read.

In contrast, the Trello board is complicated to interpret and requires considerable time and effort to curate.

Screenshot of a Feature Upvote board and a Trello board side by side fig. 5: A Feature Upvote board vs a Trello board

Feature Upvote helps you make decisions; Trello helps you execute them

Building a product development roadmap, either in public or private, is about making decisions. There are any number of items that could be added to your ‘to do’ list but only a limited number that should be added, based on feedback, cost, business goals and so on.

Feature Upvote is designed to make it easy for you to consolidate feedback in one place, where it can then be qualified by voting. This means that potentially high volumes of feedback are quickly prioritised by an agreed upon criteria.

The default setting for Feature Upvote is to see all suggestions listed by number of votes, but you can also see suggestions by criteria such as ‘new,’ ‘done,’ ‘planned’ and so on.

Fig. 6 shows how Feature Upvote customers can use our own feedback board to see what we’re working on at the moment using the ‘planned’ filter.

Feature Upvote add suggestion form fig. 6: Our customers and team can see what we’ve agreed to work on by using the ‘planned’ filter

Trello, in contrast, is excellent at helping you complete already agreed upon tasks that don’t require prioritising. It is also a useful way to store information valuable to all your team. Here at Feature Upvote we use Trello boards for our content strategy, for our audience research and for our style guide.

Feature Upvote add suggestion form fig. 7: We use Trello for our style guide

So Trello and Feature Upvote can be used side by side, to do different tasks, by the same company. Like we do!

Ready to give Feature Upvote a try?

Getting started with Feature Upvote requires no downloads, sales calls or training. Simply sign up for our free trial and your customers (or your team) will be able to suggest and upvote improvements they’d like to see in your product within minutes.

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